Davines crece en Sostenibilidad

Sustainable Beauty es un ideal vivo y determinante en las elecciones corporativas, tal y como demuestran numerosos proyectos lanzados en los cinco últimos años.

Davines se ha dotado de INDICADORES DE SUSTAINABILITY PERFORMANCE, para medir tres macro-ámbitos identificados como “termómetro” interno de sostenibilidad: la producción de residuos, la utilización de recursos y la ética.

Los dos primeros ámbitos se refieren a la minimización de nuestro impacto ambiental, encaminada a

no poner en peligro la disponibilidad de los recursos naturales de hoy y de mañana. Los Indicadores están registrando una marcha positiva: decreciente por el empleo de agua y la producción de residuos; creciente por el empleo de ingredientes naturales, ¡con un +16% para los que se derivan de agricultura biológica!

Por otra parte, el ámbito de la ética se refiere a la calidad de las relaciones humanas y laborales y a la libertad de creación y expresión, fundamento de nuestro espíritu pionero. En Davines, cada idea nace libre y se desarrolla con autenticidad.

SUSTAINABILITY

Our particular brand of beauty cannot work without practical and "sustainable" efforts. For us, sustainability deals with the responsibility we owe to ourselves, the people with which we work, our customers, and the world in which we live and operate today and tomorrow. That said, our vision of “sustainability” has a range of connected meanings:

- “sustainability” in regard to our commitment to minimizing the impact on the environment, not compromising the quality or quantity of natural resources today or tomorrow.

- “sustainability” in regard to our privileged use of natural ingredients, enhanced with cutting-edge cosmetic technologies and an artisanal, handcrafted spirit. Through this approach we strive to guarantee the effectiveness of our products and the safety of our customers.

- “sustainability” in regard to “freedom of creation”. Our decisions are led more by "intuition” than “calculation” and by a pioneering spirit that guides us to avoid the mainstream and to explore ideas beyond trends. At Davines, every idea is born free and then developed with authenticity, in harmony with our values;

- “sustainability” in regard to “ethics”. The word “ethics” in ancient Greek means “house, shelter, lair”. Inspired by this definition and by the honor of being a family company, we make our professional environment feel more like a homely place where to develop oneself and create sincere relationships with others both in and outside the company, on a multicultural level.

In summarizing, “beautiful and good” – as the ancients referred to the inseparable unity between exterior and interior beauty – is another way to say “sustainable beauty". And "sustainable beauty" is another way to say Davines.